Fight the TatAd



I always have the best intentions when I buy a newspaper, book or magazine – ‘yes, of course I’ll read that one evening this week’. Well, why then is there a pile of magazines and newspapers in my living room dating back to 2003? Because information accumulates too fast and I have the attention span of a gnat.

It’s comical (but downright tragic when pre-menstrual – “I suck, I’m dumb, everyone knows it”) how I continue to imagine myself some superhuman capable of keeping up with everything I’ve ever had the slightest interest in. Maybe it’s my secret renaissance woman trying to escape – best case scenario. Simply put, I am overwhelmed with the need to know this and that and then suddenly there’s a new this and that which trumps the first this and that and before you know it I don’t even know exactly what it was I was interested in reading in the first place.

My vow: slow and steady, tackle the pile before moving on to anything new.

So, true to my word, I played a little newspaper catch-up last weekend and an article in the Toronto Star made me look: Ads You Can’t Ignore

Skeptical about its validity (who are these people tattooing themselves for cash?), I did me some investigatin’.

And depressingly, it’s true. Witt was paid $1000 and a free trip to Las Vegas for his Golden Palace TatAD. And wow, Kodiaklove received a $250 gift certificate, helmet, and jersey to be one with Suzuki for life!

What a privilege.

It reminds me of those weirdo Nike employees called ekins because they started the trend of branding themselves with Nike tattoos. At least the ekins have some stake in branding themselves. But it’s all so gross!

And to make matters even more dispiriting, guess who was on hand at TatAd’s recent Las Vegas blowout? Flavor Flav…

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